Unleash the power of 3D
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If it is intended as a mascot to represent BfA, and the character should maybe explain things in the tutorial videos or appear next to the “tip of the day”, the question should be what that character is there to communicate? – A snail is slow and slimy to me, no matter how cute it is drawn.^^ … And for the sake of the tutorial series I beleive a humanoid character would be best, since this is the most general thing users would like to create. – I think something like the Trinny character would work if you indeed put some light blue muppet fur on it and maybe a BfA logo in its chest. – Only it should be created entirely in BfA to represent the software as a complete 3d suite.